Friday, December 13, 2019

Happy 8th birthday, Social Focus Consulting!

SFC's 8 birthday logo made with mini plastic "shot" cups filled with tea
This year's logo made with disposable shot cups filled with a blend of soul-soothing teas.


Hard to fathom that it's been almost a decade since I came up with a wild idea to create a consulting firm that exclusively services non-profits, and exclusively staffed with business students. In our eight years of existence, over 100 students have helped dozens upon dozens of charities across Ontario raise more donations and awareness. We're fortunate to call the Ottawa Senators Foundation and the Boys & Girls Club as some of our clients. We were featured in the Globe & Mail as one of Canada's 10 Most Remarkable Small Businesses and other media outlets such as Rogers Magazine and TVO. The company gave me speaking opportunities at dozens of events across Ontario including the Scale-Up Summit at Queen's.

As we reflect on our accomplishments over the last eight years, we just as mindfully look forward. As eight is an auspicious number in Chinese culture, it is no wonder that we have a very special and exciting announcement to make. I've joined a new social-purpose start-up called Hopeful Inc. to head up its marketing department. We're building an analytics platform that's taking the guess work out of social media and empowering non-profits to raise more donations through data-driven decisions.

As I take my knowledge and connections in the NPO sector into this start-up, I can't help but feel that this is probably the closest Social Focus will ever be to getting acquired. Eight years ago, I always knew I would eventually either transition Social Focus into a technology firm or join one, and I ended up choosing the latter. It's been a great learning experience so far to be part of a high growth start-up and I look forward to sharing more news as we build the product and brand.

In the meanwhile, thank you so much to all my Social Folks, the business students and alum, who drove the Social Focus engine over the years, and all my peeps around the world. You all inspire me to be a better business person and better human being.


Happy 8th birthday Social Focus Consulting! Now, let's take a shot at this.

#SFC8

John Paul de Silva, MBA
Founder and Managing Director
Social Focus Consulting
when it comes to your cause, we mean business
JohnPaul@SocialFocusConsulting.ca
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416.830.2507

p.s. Read past blog entries for logos of yester-years.

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