To use an analogy, at six years of age, we're no longer in pre-school or kindergarten. We're all grown up and headed off to elementary school to face new challenges.
The most important of these challenges is how to grow faster and in a more sustainable and predictable way. In 2011-12, we knew that we wanted to be socially impactful, but knew that working solely with NPOs would be too challenging in the long-term. And we were right. Although it's been very rewarding over the last six years, the high turnover in the sector is too much of a barrier for us to generate success stories and grow.
Therefore, in the coming year, we're changing things up by including corporations in the conversation and combining that with what we've learned working with NPOs and students to build a bigger and better business model. We'll still be socially impactful but more financially impactful too.
In the past, our "birthday logos" have been represented by various yummy desserts such as cake and ice cream sundaes. This year, we used red sugar, white sugar, and chocolate cookie crumbs to symbolize our "deconstruction" and "getting back to basics." Thank you so much to our team, the Social Folks, for their undying support and to all of you for standing by us this entire time.
After six years in business, we're a little older, a little wiser. And we can't wait to show you what we've "cooked up" in 2018!
#SFC6
Love,
John Paul de Silva, MBA
Founder and Managing Director
Social Focus Consulting
when it comes to your cause, we mean business
JohnPaul@SocialFocusConsulting.ca
Web | Blogger | LinkedIn group | Twitter | Facebook
JohnPaul@SocialFocusConsulting.ca
Web | Blogger | LinkedIn group | Twitter | Facebook
416.830.2507
